Amplify Infra is synonymous with innovation, reliability, and excellence in the construction sector. Specializing in large-scale residential and commercial projects, the company consistently delivers infrastructure solutions tailored to the needs of modern businesses and communities.

Amplify Infra, a leading construction company specializing in premium residential and commercial projects, faced a significant roadblock—generating qualified leads for high-ticket projects exceeding ₹1 crore. Despite their expertise and reputation, their existing marketing efforts attracted low-quality inquiries and struggled with inefficient ad spending, limiting their ability to connect with serious, high-value clients.

• To overcome these challenges, we devised a comprehensive multi-platform strategy, combining precision targeting with impactful messaging to attract high-net-worth clients and corporate stakeholders.
• Audience Segmentation: Leveraged advanced insights to identify key decision-makers such as property developers, HNIs, and corporate stakeholders.
• Built custom audiences on Meta based on demographics, interests, and behaviors aligned with high-value construction needs.
• Google Campaign Optimization:
• Implemented Search, Display, YouTube, and Performance Max campaigns to reach users actively searching for premium construction services.
• Focused on long-tail keywords, high-value queries, and competitor analysis to fine-tune targeting.
• Tailored Messaging: Crafted compelling ad creatives and copy that showcased Amplify Infra’s expertise in large-scale, high-quality construction.
• Highlighted their commitment to innovation, reliability, and on-time delivery to build trust and attract discerning clients.
• Social Media Amplification:
• Revamped social media strategies to boost Amplify Infra’s online presence, increasing brand reach, engagement, and credibility.
• Enhanced content showcasing completed projects, client testimonials, and expertise, resulting in organic follower growth and improved audience trust.
• Results:
  The refined strategy delivered remarkable outcomes, demonstrating the power of targeted campaigns and impactful messaging:
• 45% Increase in Qualified Leads: Attracted high-quality inquiries for projects exceeding ₹1 crore, ensuring a strong pipeline of premium clients.
• Improved Lead Quality: Enhanced audience segmentation and intent-driven targeting significantly reduced irrelevant inquiries, saving time and resources.
• 30% Cost Reduction per Qualified Lead: Optimized budget allocation through precise targeting and campaign diversification, improving ROI.
• Enhanced Reach and Engagement: Achieved a 60% growth in reach and a 40% increase in social media followers, expanding brand visibility among potential clients.

• Intent-Based Targeting Works: By aligning campaigns with user behavior and preferences, Amplify Infra connected with clients actively seeking their services.
• Content and Creativity Matter: High-quality visuals and impactful messaging established credibility and trust among high-net-worth audiences.
• Multi-ChannelStrategy Delivers: Combining Google’s robust targeting capabilities with Meta’s audience insights created a seamless funnel for lead generation.

We continue to partner with Amplify Infra to refine strategies, manage campaigns, and explore new growth opportunities. Our focus remains on ensuring sustained lead generation and positioning Amplify Infra as a leader in the premium construction industry.